Home Goods/Design Shop SID & Company Now in Waldo

As a residential real estate agent, I have toured some beautiful houses.  Some look spectacular, yet somewhat generic on the inside. Some have a mish mash of  eclectic decor.  And some look like a college dorm room! Most people find it challenging to “decorate” — having your home reflect your distinct personality in a comfortable yet organized manner.   Getting the balance just right is how Sid & Company can help. New to Waldo but not to the KC area, Sid & Company offer custom interior design services at their new home, 21 West Gregory. 

Mark and Jean Anne Suderman

Owners Jean-Anne Suderman and her husband Mark are both from Wichita and met at KU.  Mark has his MFA in interior design from the Atlanta College of Art and at one time worked at Mark Shale.  Jean-Anne was an art director for a couple of national advertising firms.  After working in Atlanta for many years, they decided to move to Kansas City to be closer to family.  They opened a shop in the 45th and State Line area offering design services and a retail store in the West Bottoms.  They purchased this building in November 2023 to combine both retail and design services in one spot; and opened to the public October 5.

Why the move to Waldo? Jean-Anne explained they have many clients in the south KC / Mission Hills area and felt this location better served their clients.  “Waldo is growing in such a positive way”, says Jean-Anne,  and she especially enjoys talking to people that come into the shop to browse.  This store is inspirational, packed with beautiful furniture, accessories, artwork and design books.  Sid & Company rep several special manufacturers, including Verellen, a Belgian furniture company.  When I asked about current trends in the interior design industry, she explained “We don’t do trends.  We will  use  the special decor pieces the client already has, and work with them to choose other items  that compliment their personal style..a style that will look good for many years.  We can also design the interior of a new build home from start to finish, working with the builder and architect to be sure the space functions well with the decor plans of the buyer”.  One very important feature of using a locally based designer as compared to a big box chain store: Jean-Anne and Mark have similar prices yet offer much better quality and selection with their  items, plus “white glove service”, meaning everything is delivered to your home and properly placed and set up inside rather than dropped at the front door. And if you are looking for some decorating inspiration, sign up for  SID LIFE on the website, a weekly journal of inspiration.

You are invited to stop by Sid & Company and browse the store anytime; they are open Monday through Friday 10am-5pm or Saturdays by appointment.